Archive for May, 2008

Supporting Community Partners; Stray Rescue Pep Rally

Thursday, May 1st, 2008

Standing Partnership is proud to support Stray Rescue of St. Louis as one of our 2008 community partners. Tomorrow, we’re hoping that hundreds, maybe even thousands, of St. Louisans will also be proud to support this critical organization for the city’s homeless animals.

At 9 a.m. on Thursday, May 1, Stray Rescue will be hosting their largest event to date at 2320 Pine St. — next to the building it hopes will someday soon become a state-of-the-art animal shelter. But, in order to make the shelter happen, it must first win a $1 million shelter makeover competition, sponsored by www.zootoo.com.

In a brilliant social media move, www.Zootoo.com began challenging animal shelters last October to drive attendance to its new Web site. Shelters were able to gain points “towards the makeover by encouraging their communities to be active on Zootoo.com.” Each mouse click gained more points for the shelter makeover, and also connected animal lovers across America. In turn, online dialogue began booming on the site, and Zootoo’s mission to help raise awareness of pet shelters and loveable, adoptable animals came alive. Bravo!

After more than six months of generating awareness and excitement for the contest, Stray Rescue hopes tomorrow’s pep rally will show Zootoo officials the determination we have for getting homeless animals off the streets.

Cardinals’ Manager Tony La Russa, Mayor Francis Slay, the St. Louis Rams Cheerleaders and St. Louis Blues players Barret Jackman, Bobby Plager and Kelly Chase are just some of the local dog lovers who will be in attendance. Adoptable Stray Rescue dogs and the St. Louis Police Department K-9 unit will also be showing their spirit.

To view the potential new shelter, along with the kind of dogs that will benefit, click here.

We hope to see you there!